It's been the talk of the office for a while now, but it being a Tuesday, the honour falls to me to report on Stephen Fry's exposition of the invention of the printing press on BBC Four last night.
Yes it was a fascinating insight into the life of Johannes Gutenberg - the man who literally changed the world - and the workshop of a gaggle of grinning old men attempting to put together a prototype of what they believed this first press must have looked like.
But what struck me was just how modern Gutenberg's age was: building the press at the equivalent of a secret R&D facility on an island on the Rhein, trying to placate his impatient investors and outwit and outpace competitors; beta testing products; first targeting niche audiences and ultimately bringing one of the biggest aspirational brands - the bible - into the hands of the masses (well, the reasonably well off masses).
Similarly overwhelming was the startling moment when the first page was printed on the prototype. It was more than "the thing works, by gum", more than a statement about the craft or art of print; it was the realisation that you had built something from scratch - carved by hand out of blocks of wood - that could now start the mass production of information.
It's the kind of revelation that brings home not just what print is, but also what an incredible platform for information paper is. It remains probably the only media for information which is persistent and requires no power; the interface to access the information on it is your sense of sight and it will never be rendered obselete by version 1.2 of paper.
For the few of you who missed this must-see TV last night, log on to the BBC's iPlayer service for a rerun